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  • Hong Kong

    11/F, YF Life Tower, 33 Lockhart Road, Wan Chai, Hong Kong

Locations

Find Us In Your Region

Our HQ is in Hong Kong, and we have offices on four continents and global
coverage online and in-person. Wherever you need us, we’re there.

Asia-Pacific

Hong Kong

Hong Kong

11/F, YF Life Tower, 33 Lockhart Road, Wan Chai, Hong Kong
China

China

Yuntu wuliu, Maantang Zhongxing Rd, Bantian, Longgang district, Shenzhen
Taiwan

Taiwan

No 90 Section 2, Nanjing East Road, Taipei City
Singapore

Singapore

5A, Level 2, Toh Guan Road East, Singapore, 608830
Viet Nam

Viet Nam

26 Huynh Khuong Ninh, Da Kao Ward, District 1, Ho Chi Minh City
Australia

Australia

Unit 5, 1801 Botany Rd, Banksmeadow NSW 2019, Australia

Europe

Netherlands

Netherlands

Zandsteen, 2132 MR Hoofddorp, Netherlands
United Kingdom

United Kingdom

Unit 620 Solar Park, Highlands Road, Shirley, Solihull B90 4SH, United Kingdom

Americas

United States

United States

2615 W Renaissance Pkwy, Rialto, CA 92376, United States

Middle East

Dubai

Dubai

P. O. Box: 5555, P.C 112, Ruwi Sultanate of Oman
Who We Are

Meet the team

Wayfindr is a solution-focused, tech-led team of logistics professionals on a
mission to move the world responsibly.

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Nick Bartlett

Co-Founder & Director

Nick co-founded Wayfindr to help brands design and build market-leading carbon-neutral D2C logistics. As Director, he brings 15+ years of experience across logistics, marketing, supply chain and retail from Asia Pacific to the world.

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Chris Crutchley

Co-Founder & Director

Chris co-founded Wayfindr to bring financial and operational rigor to fast-scaling e-commerce logistics. As Director, he draws on 10+ years of experience in corporate finance and cross-border operations across the Asia Pacific region—helping build the systems behind Wayfindr’s global, carbon-neutral 4PL model.

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Emma Newman

APAC Sales Director

Emma has 12+ years of experience across sales, supply chain management, strategy and technology. As APAC Sales Director at Wayfindr, she helps e-commerce brands expand globally and responsibly through sustainable logistics programs.

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Alistair Cameron-Jones

Regional Sales Director, UK & Europe

Alistair has helped  numerous globally recognisable e-commerce brands expand cross-border sales. Now he uses this knowledge to empower SMEs to streamline logistics, so they can focus on growing their brands.

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Jofe Ann Nicario

Head of Customer Transition & Customer Success

Jofe helps e-commerce brands become great at global logistics. She brings 10+ years of experience in logistics and supply chain management, project and risk management, and e-commerce operations.

News & Resources

Wayfindr Insights

The best thing about logistics? There’s no shortage of things to learn.