Contact Us
Enough about us, let’s talk about you. Use the form below to tell us more about your logistics needs.

London

Hong Kong

San Diego
You need a partner. We're here to help.
What happens now?
We’re here to make things simpler for you – we won’t spam your inbox or blow up your phone. When you enter your information:
- (Within 24 hours)
A member of the CBIP team will read your request and schedule a meeting by email. A more in-depth form will be attached to the email. - We will ask you about your needs and specific logistics requirements.
- We will take your information and put together a plan designed for your business.
Hong Kong
11/F, YF Life Tower, 33 Lockhart Road, Wan Chai, Hong Kong
Find Us In Your Region
Our HQ is in Hong Kong, and we have offices on four continents and global
coverage online and in-person. Wherever you need us, we’re there.
Asia-Pacific
China
Europe
United Kingdom
Americas
Middle East
Meet the team
Wayfindr is a solution-focused, tech-led team of logistics professionals on a
mission to move the world responsibly.

Nick Bartlett
Co-Founder & Director
Nick co-founded Wayfindr to help brands design and build market-leading carbon-neutral D2C logistics. As Director, he brings 15+ years of experience across logistics, marketing, supply chain and retail from Asia Pacific to the world.

Chris Crutchley
Co-Founder & Director
Chris co-founded Wayfindr to bring financial and operational rigor to fast-scaling e-commerce logistics. As Director, he draws on 10+ years of experience in corporate finance and cross-border operations across the Asia Pacific region—helping build the systems behind Wayfindr’s global, carbon-neutral 4PL model.

Emma Newman
APAC Sales Director
Emma has 12+ years of experience across sales, supply chain management, strategy and technology. As APAC Sales Director at Wayfindr, she helps e-commerce brands expand globally and responsibly through sustainable logistics programs.

Alistair Cameron-Jones
Regional Sales Director, UK & Europe
Alistair has helped numerous globally recognisable e-commerce brands expand cross-border sales. Now he uses this knowledge to empower SMEs to streamline logistics, so they can focus on growing their brands.

Jofe Ann Nicario
Head of Customer Transition & Customer Success
Jofe helps e-commerce brands become great at global logistics. She brings 10+ years of experience in logistics and supply chain management, project and risk management, and e-commerce operations.
Wayfindr Insights
The best thing about logistics? There’s no shortage of things to learn.