Case Study

Deliveroo APAC

Deliveroo APAC

“I was fortunate to work with the directors and the wider Wayfindr team during my time at Deliveroo . Throughout our time working together, Wayfindr felt like an extension of the internal Supply Chain Team. They were always there to problem solve and right solution at the right time – no problem was too big or too last minute for us to solve together. Nick, Chris and the wider Wayfindr team would always be my first port of call for any supply chain needs in the future.”

Rowan Lennox

Supply Chain Manager

Industry

Lorem Ipsum

Country of Origin

Lorem Ipsum, lorem Ipsum, Lorem Ipsum, Lorem Ipsum

Manufacturing Location

Lorem Ipsum, lorem Ipsum, Lorem Ipsum, Lorem Ipsum

Product Purchased

Lorem Ipsum, lorem Ipsum, Lorem Ipsum, Lorem Ipsum

Background

In 2015 Deliveroo launched its business in Hong Kong and as it grew it customer and restaurant base they had an increased need to find a suitable logistics partner that could grow and scale with them whilst offering a level of expertise that would serve to educate the team on how a solution could be designed that would enable them to adapt as the business grew at exponential levels.

Problem

At first they needed a local logistics solution to easily supply restaurants and riders product within Hong Kong, at the same time having the ability to scale this same model into 4 markets (HK, TW, SG & AU).

Solution

CBIP worked with its network of providers and platforms to build a bespoke logistics solution that included supply chain forecasting, warehousing, fulfillment and delivery of rider and restaurant equipment, using the same technology across 6 different vendors in total.

Outcome

In 2021, CBIP is now into its 5th year supporting Deliveroo, its 10,000+ restaurants and 5,000 riders across the whilst bringing regional account structure, management of multiple vendors, a fully integrated IT infrastructure, cost and operational efficiencies that count for savings of 20%+ PA.