If you’re exploring alternatives to traditional sourcing hubs like China, Vietnam is fast becoming one of the top destinations for product sourcing in Asia. With growing manufacturing capabilities, cost-effectiveness, and a rising reputation for quality, product sourcing from Vietnam is a smart move for Amazon FBA sellers, DTC brands, and e-commerce retailers looking to gain a competitive edge.
Why Vietnam is a Top Destination for Product Sourcing
Thanks to rapid economic development, Vietnam has become a rising star in global manufacturing. Businesses are turning away from traditional hubs like China and seeking alternatives — and Vietnam product sourcing is gaining serious momentum.
Unlike a decade ago, sourcing products in Vietnam today is easier, more reliable, and offers a wide range of high-quality categories: from textiles and home furniture to pet supplies and kitchenware.
Are you ready to source your perfect product from Vietnam?
There’s a common myth in e-commerce that you should only choose small and lightweight products to minimize shipping and FBA fees. But savvy sellers know better — it’s all about profit margins and product uniqueness, not size.
These are the only two elements that should determine what products you should source.
Now, I’m assuming that you’ve already found a product that solves a certain problem and that of course there is both demand for that product and that you’ve somehow figured out how you’re going to separate yourself from the crowd.
A small flag of Vietnam on a wooden stick fixed on the globe
Today, I will look at what products can be sourced from Vietnam, and what you should know before sourcing your products.
You see, most FBA sellers will look at an oversized product and instantly make the assumption that margins for that product just won’t work, as there will be a higher shipping cost and not to mention FBA fee when selling on Amazon.
Another reminder that if the margins work, they work, regardless of the size of the product.
The Advantages of Selling Oversized Products
Less competition
Lower minimum order quantities (MOQs)
Higher average order values
Fewer units to manage and store
Strong profit margins (think $100 per sale vs. $10 on smaller items)
💡 Example: A wicker hanging chair with a stand costs $150–$250/unit in Vietnam. The same product sells for $800–$1,500 in Australia. That’s a serious opportunity.
TIP: When it comes to oversized products, while you can use Amazon as your marketing channel, you don’t always need to use FBA as the fulfillment option, you can use third party fulfillment then sell accessories for that product through FBA. An example would be selling an Egg Chair and the accessory being an Egg Chair Hanging Kit.
Note: Before deciding on FBM (Fulfilled By Merchant) , do ensure that you do the calculations on the FBA fee for that oversized product, as most of the time even though the FBA fees might be high the returns still work.
Having the right strategy in place for any product you ever wish to sell is crucial, as there is always a smarter way of getting from A-B, be willing to mold and think of creative ways to make it work.
What kind of products can you source from Vietnam?
So what types of products can be sourced from Vietnam that could make great products to sell on Amazon? Below I have listed 5 more general products and afterward some of the categories that you can now find when searching for suppliers.
Unique products that sell:
“Unique” STEM toys
“Unique” cat scratching posts
“Unique” dog beds
“Unique” kitchen knives
“Unique” plant pots
You might have noticed that I added the word “Unique” in there, because it should be unique. Work with the supplier and create a better cat scratching post than anyone else, be original and launch something innovative.
Don’t get a product that is “Same, Same but Different” get a product that “Solves Problems & Differs.”
In-demand product categories:
Some Product Categories That Can Now be Found in Vietnam
Baby products
Pet supplies
Sports & outdoor gear
Textiles and garments
Home furniture
Kitchen & dining goods
📌 Tip: Don’t copy and paste the same Alibaba product listing. Sourcing products from Vietnam gives you a chance to collaborate directly with factories to customize your items and differentiate your brand.
How to Source Products from Vietnam: Tips for First-Time Sellers
With more than 10 years experience of working with ecommerce business, I can give you some advice If you’re new to product sourcing in Vietnam, here are some quick steps to get started:
Work with a local logistics partner (like Wayfindr!) to manage shipping and warehousing.
Identify the right product niche based on demand and competition.
Find reliable manufacturers in Vietnam through sourcing agents or platforms.
Ask for samples to validate quality before committing.
Negotiate minimum order quantities (MOQs) and pricing.
Ready to source from Vietnam? Partner with Wayfindr
Whether you’re scaling up your Amazon FBA business or launching a new e-commerce brand, Vietnam is full of opportunity. With rising manufacturing capabilities, affordable pricing, and growing supplier transparency, now’s the time to explore how to source products from Vietnam.
At Wayfindr, we help e-commerce brands simplify sourcing and logistics from Vietnam to the world. From factory coordination to last-mile delivery, we handle every step so you can focus on scaling your business.
About Author
Nick Bartlett
Co-founder & Director
Nick co-founded Wayfindr to help brands design and build market-leading carbon-neutral D2C logistics. As Director, he brings 15+ years of experience across logistics, marketing, supply chain and retail from Asia Pacific to the world.
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